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One Bad Apple: Consumers Prefer Perfect Produce
Consumers don't like blemishes, at least on apples, that is. The study of consumer values led by Chengyan Yue, PhD, Assistant Professor of Horticultural Science & Applied Economics at the University of Minnesota-Twin Cities, found that low tolerance for cosmetically damaged apples impacts consumers' purchasing decisions.
Consumers don't like blemishes, at least on apples, that is. The study of consumer values led by Chengyan Yue, PhD, Assistant Professor of Horticultural Science & Applied Economics at the University of Minnesota-Twin Cities, found that low tolerance for cosmetically damaged apples impacts consumers' purchasing decisions.
Source: Science Daily
Posted on: Monday, Dec 03, 2007, 11:28am
Views: 1642
Posted on: Monday, Dec 03, 2007, 11:28am
Views: 1642
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